Author: rawanas

Casino loyalty programs have changed substantially over the periods, becoming crucial tools for player retention and involvement. According to a the year 2023 report by the American Gaming Association, nearly eighty percent of players take part in some type of loyalty program, which can result to increased spending and longer visits. One prominent figure in the development of these programs is Jim Murren, the ex CEO...

Casino marketing strategies have progressed substantially over the years, adjusting to shifting consumer patterns and tech advancements. In 2023, a document by the American Gaming Association pointed out that casinos are progressively leveraging digital marketing to attract younger audiences, with 60% of their marketing allocations assigned to online channels. One prominent figure in this shift is Bill Hornbuckle, CEO of MGM Resorts International, who has emphasized...

Man-made cognition (AI) is revolutionizing the gambling industry by boosting workplace efficiency and upgrading consumer encounters. In 2023, a document by a consulting firm emphasized that AI systems could increase revenue by up to 30% for casinos that successfully utilize analytics analytics and automated learning. One remarkable figure in this field is Bill Hornbuckle, the chief executive officer of MGM Resorts International, who has been a...

Mobile casinos are quickly changing the environment of online betting, providing players with the ease of gaming on the move. As of 2023, it is calculated that over 50% of online betting revenue arises from mobile platforms, according to a report by Statista. This trend is anticipated to persist as technology progresses and more players look for flexible gaming choices. One important player in this sector...